Obert
01Find

Identify your website visitors and reach out from the same platform

Website visitors is a feature of Obert, the AI outbound platform to run your GTM in one place. Add a short script to your site and Obert identifies website visitors: the company, and the person where a match exists. It shows how often each one came back, flags repeat pricing or demo page visits, checks each visitor against your ICP, and lets you start outreach on LinkedIn, email or phone without leaving Obert.

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Obert
SignalsFinderListsCampaignsInboxSocial ListeningWebsite visitors
Website visitorsLiveAdd to campaign
All visitors214Pricing page18Demo page7Repeat visits41
VisitorPages · hitsICP fit
TLTallow LabsDana Levin · VP SalesPricing page, 3rd visit9 hits · 12 min agoHigh fit
BFBrightpathMarco Silva · Head of GrowthDemo page6 hits · 1 h agoHigh fit
LFLumen FreightCompany match onlyPricing page4 hits · 2 h agoHigh fit
FFieldstoneJonah Weiss · CROBlog, Case studies3 hits · 3 h agoMedium fit
KKitebaseCompany match onlyHomepage2 hits · 5 h agoMedium fit
AArcwellCompany match onlyCareers1 hit · 6 h agoNot qualified
The problem

Your warmest leads read your pricing page and leave without a word.

Most visitor tools hand you a list of company names. No person, no fit check, no next step. By the time someone follows up, the buyer has replied to a competitor who reached them at the right moment.

How it works

  1. Step 01Add one script to your site.Setup is a single short script.
  2. Step 02Visits become companies and people.Obert matches each visit to a company and, where a match exists, to a person.
  3. Step 03See who is worth your time.Sort visitors by number of hits. Repeat visits to your pricing or demo page are flagged.
  4. Step 04Qualify, then reach out.Each visitor is checked against your ICP. The ones that fit go to a list or a campaign without leaving Obert.

What you get from every visit

01Companies and peopleKnown companies, and the person where a match exists.
02Hits per visitorSee how many times each visitor came, and sort by it.
03Buying pages flaggedRepeat pricing or demo page visits stand out.
04A fit check before outreachEvery visitor is checked against your ICP, like any other lead.
05One queue with your other signalsWebsite visitors sit next to people who viewed your LinkedIn profile or engaged with your posts.
06Outreach from the same placeAdd a visitor to a list or a campaign on LinkedIn or email.
Spotlight

Honest about what can be identified

No tool identifies every visitor, and Obert does not claim to. Company matches work best for visitors on office networks. Person matches are a smaller share, more common for desktop and US visitors than for mobile, home or EU visitors.

How website visitor identification works
A visit to your pricing page3rd visit this week
CompanyTallow Labs
Person, where a match existsDana Levin
High fitAdd to campaign

Specifics

Website visitors6 rows
01Setup
One short script on your website
02What is identified
Companies, and people where a match exists
03Shown per visitor
Number of hits, repeat pricing or demo page visits
04Fit check
Every visitor, against your ICP
05Included usage
200 visitors free each month
06Next step
Add to a list or a campaign inside Obert

Works with the rest of Obert

See the whole product
Website visitors
01FindSignalsSee who is showing buying signals right now.02QualifyQualificationCheck every lead against your ICP.03Reach outCampaignsMulti-sender sequences across LinkedIn and email.
24%Across Obert customersaverage reply rate on cold outreach across Obert customers

Questions

You identify website visitors by adding a tracking script that matches each visit to a company and, where possible, to a person. Obert does this with one script and shows the results inside the platform you reach out from.

Yes, for part of your traffic. Obert shows the companies it can match and the people where a match exists. No tool can identify every visitor.

The best tool depends on what you do after the visit. Obert fits teams that want to check each visitor against their ICP and reach out from the same platform, without exporting a list to another tool.

A share of them, and it varies by audience. Matches are more common for office, desktop and US traffic than for home, mobile or EU traffic.

One short script on your website.

No. The visit tells you who to contact and when. The message should stand on why you are relevant to them, not on the fact that you saw them.

Ready to try Obert?

7-day free trial, cancel anytime.

Try it nowBook a demo

Last updated: October 2026