Obert
03Reach out

Multichannel sales outreach, with every sender in one campaign

Campaigns is a feature of Obert, the AI outbound platform to run your GTM in one place. It runs multichannel sales outreach as one sequence: LinkedIn and email steps, with delays and branches, sent from every sender on your team. Sequences run for weeks or months, and every reply lands in one inbox.

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Obert
SignalsFinderListsCampaignsInboxSocial ListeningWebsite visitors
Q4 Heads of SalesLiveAdd sender
SendersDLMSPRSO4 senders · 1 sequenceLinkedIn + email
Connection requestLinkedIn · personal note
Wait 2 days
Intro emailEmail · from the same sender
Branch on reply
RepliedStop sequenceReply in the inbox
No replyLinkedIn message · day 5Email follow-up · day 8
The problem

Outbound is spread across five or six tools that do not share data.

One tool for the list, one for LinkedIn, one for email. Replies land in three places, a couple get missed, and a few weeks later the campaign is quietly off.

How it works

  1. Step 01Choose a list.Leads from Signals, Finder, website visitors or an import, already checked against your ICP.
  2. Step 02Build the sequence.LinkedIn and email steps, with delays and branches.
  3. Step 03Add your senders.One campaign can send from every sender on the team.
  4. Step 04Launch, and answer in one inbox.Replies from every sender and both channels land in one place.

One sequence, both channels, every sender

01LinkedIn and email in one sequenceSteps on both channels, in the order you set.
02Multi-senderOne campaign sends from every sender on the team. Add a rep, add a sender, same campaign.
03Branches and delaysThe sequence changes path by what the lead does.
04Built to run for weeks or monthsNot a three-day blast.
05Lists or one-to-oneTemplated campaigns for large lists, one-to-one sequences when a signal is there.
06Messages in your voiceSet your voice once.
07No cap on campaignsRun as many campaigns as you need, on every plan.
Spotlight

From a signal to a sequence

Leads that come from a signal get a one-to-one sequence built from what they did, not a template. Review, edit and send from the same queue as your campaigns.

See Signals
MSMarco Silva · Head of Growth, BrightpathEngaged with a competitor's post
One-to-one sequence for MarcoFrom the signal
LinkedIn messageToday
Email follow-upDay 3
LinkedIn follow-upDay 7
Built from what Marco didEditSend

Specifics

Campaigns7 rows
01Channels in a sequence
LinkedIn and email
02Senders
Multi-sender. A sender is one LinkedIn account plus its email
03Logic
Branches and delays
04Length
Weeks or months
05Number of campaigns
No cap, on every plan
06Replies
One inbox for every sender, LinkedIn and email
07Automation
API and MCP server
Tamir Pariente
"5 minutes of chatting and the sequence, the messaging, the leads, the whole thing was configured from a chat."
Tamir Pariente · CEO, SadehAI
24%average reply rate on cold outreach across Obert customers

Questions

Multichannel sales outreach is contacting a buyer on more than one channel as part of one plan. In Obert, LinkedIn and email steps sit in the same sequence, and a lead's history is in one place.

A sales sequence is a planned series of messages to a lead, with set gaps between them. In Obert a sequence has LinkedIn and email steps, delays and branches.

A sales cadence is the order and timing of the touches in a sequence. In Obert you set it once in the campaign, and it runs the same way for every sender.

Yes. Campaigns are multi-sender. When a rep joins, you add a sender at $79 a month and they send from the same campaigns, with replies in the same inbox.

A campaign can go from idea to live in one day.

Yes. Move your campaigns in a day. Keep your senders.

Ready to try Obert?

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Last updated: October 2026