Clay
Apollo
HeyReach
Instantly
Smartlead
TrigifyPricing that follows your roster.
Add senders when a client starts, remove them when an engagement ends. Running many senders? The Bigger teams plan adds volume discounts.
The LinkedIn outreach platform for agencies
Run every client's outbound from one platform: signals, qualification, sending and replies, priced per sender.
7-day free trial · Cancel anytime
Obert is a LinkedIn outreach platform for lead generation and GTM agencies that run outbound for B2B clients. Each client sender gets signals, qualification against that client's ICP, sending from the client's accounts, and one sorted inbox.Each client sender gets intent signals, AI qualification against that client's ICP, LinkedIn and email sending from the client's own accounts, and replies sorted in one inbox. You pay per sender. Teammates are free.
- 24%average reply rate on cold LinkedIn messagesObert customers, Sep 2026. Benchmark: 10.4% across 6.7M messages (Expandi).
- $79per sender per monthOne LinkedIn account plus the email that sends with it. $69 per sender billed quarterly.
- $0for team seatsYou pay for senders, not logins. Account managers, SDRs and campaign builders all get access on every plan.
An agency's product is replies. Everything before the reply should be a system, not billable hours.
The agency math on point tools
Delivery cost per client decides your margin. A point-tool stack spends it in three places.
Per client today
List sourceClayApollo
LinkedIn senderHeyReach
Email senderInstantlySmartlead
Signals toolTrigify
Glue in betweenSheets, webhooks
Per client stack$500+ /mo
Per client on Obert1 senderLists and signalsSignals
Qualification per client ICPAgents
LinkedIn + email sendingCampaigns
Replies, sortedInbox
Unlimited teammatesFree
No exports. No webhooks.$79 /mo
01
A stack per client.
A list source, a LinkedIn sender, an email sender, sometimes a signals tool. Each new client adds subscriptions and logins.
02
Senders stop at delivery.
Sender-only platforms deliver messages. Your team still does the research, list building and qualification that decide whether anyone answers.
03
Glue work is unbilled.
CSV exports, webhooks and a spreadsheet between every tool. None of it shows up in the client report. All of it comes out of the retainer.
One motion per client, all in one place
A sender on Obert carries the whole delivery motion for that client, not just a sending slot.
Pick signals per client.
Website visitors on the client's site, LinkedIn engagement, funding rounds, keywords, social listening.
Qualify against the client's ICP.
Agents screen every lead before it reaches a campaign and show their reasoning.
Send from the client's accounts.
LinkedIn and email at human pace, with warmup and daily limits per profile.
Hand over sorted replies.
Every reply in one inbox, classified by interest, ready to pass to the client or work for them.
01
Pick signals per client.
Website visitors on the client's site, LinkedIn engagement, funding rounds, keywords, social listening.
02
Qualify against the client's ICP.
Agents screen every lead before it reaches a campaign and show their reasoning.
03
Send from the client's accounts.
LinkedIn and email at human pace, with warmup and daily limits per profile.
04
Hand over sorted replies.
Every reply in one inbox, classified by interest, ready to pass to the client or work for them.
Campaigns6 active
CampaignClientSendersQualifiedReplies
Website visitors · USHarbor Analytics34811
Competitor engagersHarbor Analytics2317
Series A raises · DACHKestrel Labs2226
Posts about RevOps hiringKestrel Labs1174
Profile viewersFieldnote1123
Event: SaaStr attendeesFieldnote2265
Built for how agencies deliver
One ICP per client.
Write each client's ICP once. Qualification agents screen every lead against it, so campaigns send fewer, better messages.
Safe on your clients' accounts.
Cloud sending at human pace, warmup and daily limits per profile. Only screened leads ever receive a message.
Who this page is for
You, if
- You run a lead generation, growth or GTM agency
- You deliver outbound on LinkedIn for B2B clients
- Delivery cost per client decides your margin
Not you, if
- You resell software without running campaigns:see the partner program
- Your clients' buyers are not active on LinkedIn
- You want us to run outbound for you:see Done-for-You
The motion your clients are buying
From almost no replies to 40%
DREAMS, a property-tech platform selling in more than 30 countries, ran outbound from LinkedIn and Excel. With signal-based targeting and qualification before every send, 4 in 10 cold LinkedIn messages now get an answer. That is the exact motion an agency delivers on Obert.
Read and watch the DREAMS story →“Our outbound doesn't depend on motivation anymore. It's a system that works.”
May Zeevi · Head of GTM, DREAMS
FAQ
Common questions
How does Obert pricing work for agencies?
You pay per sender: $79 a month for each LinkedIn account plus the email that sends with it, or $69 per sender billed quarterly. Free monthly usage is included per product. Teammates are free. Volume discounts are on the Bigger teams plan.
Do my account managers and SDRs need paid seats?
No. Team seats are unlimited on every plan. You pay only per sender, so your whole delivery team works in Obert at no extra cost.
Are my clients' LinkedIn accounts safe?
Sending runs in the cloud at human pace, with warmup and daily limits per profile. Qualification agents screen every lead first, so messages go to people unlikely to mark them as spam.
Can I scale senders up and down as clients change?
Yes. Add or remove senders any time. On monthly billing at $79 each, capacity follows client engagements as they start and end.
What does Obert replace in an agency's delivery stack?
Per client: the list source, the LinkedIn sender, the email sender and the signals tool. Stacks like that commonly cost over $500 a month per client before your team's glue work.
How is Obert different from HeyReach for agencies?
HeyReach focuses on sending across many LinkedIn accounts. Obert includes sending and adds the signals and qualification that decide who gets a message. Line by line: Obert vs HeyReach.
Compare: Obert vs HeyReach · Obert vs Instantly · Obert vs Clay
Run your next client on Obert
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