Obert
Pipedrive logoObert

Your LinkedIn outreach, synced to Pipedrive

Obert's Pipedrive integration syncs your LinkedIn and email outreach to Pipedrive. Obert creates a person, linked to the company's Organization, when the rule you choose is met, for example after a qualifying reply. It keeps mapped fields up to date, syncs the activities you pick, and logs each LinkedIn conversation on the person. You can also bring Pipedrive persons into Obert from a saved filter.

Try it nowBook a demo
7-day free trial, cancel anytime.
Pipedrive syncConnected
GeneralField mappingActivity mappingLogs
Create personsAfter a qualifying replyAfter any replyFor every leadWhen email is knownNever, match existing onlyLog LinkedIn conversations
ARAvi RosenHead of Revenue · Fieldstone AnalyticsPerson
History
LinkedIn conversationTodayHi Avi, saw your post on pipeline reviews. How are you handling forecasting across regions?Honestly, badly. Happy to compare notes.Great. Does Thursday work for 20 minutes?Logged by Obert
Email sentStep 3 · "Notes from our chat"2h
Person createdAfter a qualifying replyYesterday
The problem

Your deals start on LinkedIn. Pipedrive never hears about it.

The first messages, the reply and the meeting request all sit in a rep's LinkedIn inbox. By the time a person is added to Pipedrive, the context that won the meeting is gone.

What it does

What moves between Obert and Pipedrive.

Pipedrive + Obert7 rows
To PipedriveCreate persons, by ruleAfter a qualifying reply, or never (match existing persons only), and three options between.
To PipedriveOrganizationsObert finds or creates the company's Organization and links the person.
To PipedriveKeep persons up to dateMapped fields update when the lead changes in Obert.
To PipedriveActivitiesConnection requests, LinkedIn messages and replies, InMail, calls and emails as Pipedrive Activities.
To PipedriveLog LinkedIn conversationsEach conversation saved as a note on the person.
Into ObertImportAll persons, or a Pipedrive saved filter.
Both waysChrome extensionOn Pipedrive pages: link records, push a lead, enroll in a campaign.

How CRM sync works in Obert

The same sync engine runs behind Pipedrive and every other CRM Obert connects to.

You choose when records are createdAfter a qualifying reply (recommended), after any reply, for every lead, when email is known, or never (match existing records only).
Records stay up to dateName, title, email and mapped fields update when the lead changes in Obert.
18 activity types, each on or offConnection requests, LinkedIn messages and replies, InMail, post likes, follows, profile views, calls, emails sent, replies, opens and bounces, and more.
LinkedIn conversations are loggedOn the matching record.
Qualification score and explanationSync to CRM fields.
Catch up existing leadsFrom the last 30, 90 or 180 days.
MatchingLinkedIn URL first, then email, so no duplicates.
Sync logsAnd pause or resume at any time.

Set it up in five steps

Read the setup guide
  1. Step 01ConnectIn Settings › Integrations, and approve access in Pipedrive.
  2. Step 02Choose when persons are createdFor example after a qualifying reply.
  3. Step 03Map fields and pick activitiesDecide what syncs to each person.
  4. Step 04Reach out from ObertConversations and activities appear on the Pipedrive person.
  5. Step 05Optional: import personsFrom a saved filter, into an Obert list.

Works with the rest of Obert

See all integrations
Reach outCampaignsMulti-sender sequences across LinkedIn and email.QualifyQualificationScore leads so only qualified replies create persons.Reply and measureUnified inboxEvery reply from every sender in one inbox.Reply and measureAnalyticsReply rate by campaign, sender and channel.

Questions

Yes. Obert syncs LinkedIn and email outreach to Pipedrive persons and organizations, with field and activity mapping and LinkedIn conversation logging, and imports persons from Pipedrive.

Yes. Each LinkedIn conversation is saved as a note on the matching person.

Only if you want it to. You choose when persons are created, for example only after a qualifying reply.

By LinkedIn URL first, then email.

Yes, all persons or a saved filter.

Connect Obert to Pipedrive

7-day free trial, cancel anytime.

Try it nowBook a demo

Last updated: October 2026