Obert Blog https://obert.io/blog LinkedIn outbound ideas for lean GTM teams. en-us <![CDATA[Pipeline generation on LinkedIn: a sales leader's playbook]]> https://obert.io/blog/pipeline-generation-linkedin https://obert.io/blog/pipeline-generation-linkedin Thu, 08 Oct 2026 00:00:00 GMT Matan Kleyman <![CDATA[How to replace Clay and HeyReach with one tool]]> https://obert.io/blog/replace-clay-and-heyreach https://obert.io/blog/replace-clay-and-heyreach Mon, 05 Oct 2026 00:00:00 GMT Matan Kleyman <![CDATA[Signal-based selling: 7 plays you can run this week]]> https://obert.io/blog/signal-based-selling-plays https://obert.io/blog/signal-based-selling-plays Thu, 01 Oct 2026 00:00:00 GMT Matan Kleyman <![CDATA[LinkedIn cold message templates that got 20% replies]]> https://obert.io/blog/linkedin-cold-message-templates https://obert.io/blog/linkedin-cold-message-templates Mon, 28 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[Website visitor identification for B2B: how it works in 2026]]> https://obert.io/blog/website-visitor-identification-b2b https://obert.io/blog/website-visitor-identification-b2b Thu, 24 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[What an "AI SDR" gets wrong (and what to use instead)]]> https://obert.io/blog/what-an-ai-sdr-gets-wrong https://obert.io/blog/what-an-ai-sdr-gets-wrong Mon, 21 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[Founder-led sales on LinkedIn: the one-hour-a-day playbook]]> https://obert.io/blog/founder-led-sales-linkedin-playbook https://obert.io/blog/founder-led-sales-linkedin-playbook Thu, 17 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[Best LinkedIn automation tools in 2026, tested honestly]]> https://obert.io/blog/best-linkedin-automation-tools-2026 https://obert.io/blog/best-linkedin-automation-tools-2026 Thu, 10 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[The GTM engineer stack in 2026 (and what to consolidate)]]> https://obert.io/blog/gtm-engineer-stack-2026 https://obert.io/blog/gtm-engineer-stack-2026 Mon, 07 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[What is a GTM engineer? The 2026 definition]]> https://obert.io/blog/what-is-a-gtm-engineer https://obert.io/blog/what-is-a-gtm-engineer Thu, 03 Sep 2026 00:00:00 GMT Matan Kleyman <![CDATA[LinkedIn outreach reply rates: data from 133 campaigns]]> https://obert.io/blog/linkedin-outreach-reply-rate-benchmark https://obert.io/blog/linkedin-outreach-reply-rate-benchmark Tue, 01 Sep 2026 00:00:00 GMT Matan Kleyman